Mickey Mouse goes healthy

Walt Disney theme parks are to start serving healthier meals in an attempt to improve children’s health.

Disney-branded foods will be made with reduced fat and sugar and these guidelines will be extended to the fast food restaurants that use Disney characters such as Mickey Mouse and Winnie the Pooh to promote their products.

They will now only endorse products which meet healthy guidelines (reduced fat, sugar and kilojoules).

Source: The New York Times, 17 October 2006